One clinic, every permanent makeup solution
The Permanent Makeup Company Journey
Every client joins us at a different stage. Wherever your journey begins, every treatment is bespoke, every recommendation is tailored, and every step is guided by expertise.
The
Permanent Makeup
Company Journey
A continuum of expert care.
Every client joins us at a different stage. Wherever your journey begins, every treatment is bespoke, every recommendation is tailored, and every step is guided by expertise.
Begin Your Journey
Your first permanent makeup treatment — beautiful, natural results designed for you.
2Continue Your Journey
Refresh appointments that maintain your colour and shape for long-lasting results.
Years later
3Renew Your Journey
Laser removal or non-laser correction, to safely remove or improve old pigment when needed.
4Begin Again
Beautifully recreated permanent makeup — a fresh start with natural results.
… and the journey begins again.
Treatments
Explore our treatments.
Specialist Service
Yellow Brow Rescue
Specialist treatment for yellow, orange or resistant pigment following laser removal, helping clients move safely towards beautifully recreated permanent makeup.
Not sure which treatment is right for you?
Start with a consultation. We’ll guide you.
Helen will take time to understand your goals, assess your existing permanent makeup where appropriate, talk you through every suitable option and recommend the treatment that’s genuinely right for you — even if that means advising you not to proceed.
Book a ConsultationChemotherapy & Alopecia Brows
Losing your brows to treatment or a medical condition? We’re here to help restore them naturally.
Helen supports clients before, during and after chemotherapy, as well as those experiencing alopecia and other forms of medical hair loss. Whether defining soft, natural brows ahead of hair loss or gently restoring them afterwards, every treatment is tailored to the individual.
Every appointment is private, unhurried and delivered with compassion, working alongside your medical team where appropriate. It all begins with a gentle conversation.
About Chemotherapy & Alopecia BrowsBefore you choose anyone
Not all permanent makeup is the same.
Poorly done PMU can look unnatural, age badly, or take years to remove.
The difference is technique, design, and experience. Choosing an experienced permanent makeup artist matters — for results that age beautifully and look natural over time.
A Free Guide From
The Permanent Makeup Co.
12 Things
to Consider When Choosing
Your Permanent Makeup Artist
Helen has put together a free guide — The 12 Things to Consider When Choosing Your Permanent Makeup Artist. Real questions to ask, what to look for, and the warning signs that should make you walk away.
Client Stories
Results that speak for themselves.
"Helen is knowledgeable, professional and above all, 'gets it'. Natural-looking, perfectly shaped eyebrows that last all year round. I had a problem with non-existent eyebrows — not anymore. So pleased I trusted the lovely Helen."Kathryn · Manchester · Naturally Defined Brows™
"Thank you so much for my brows — I love them. You listened to how I wanted them and shaped them perfectly. You are very talented and I'll be recommending you to all of my friends."Dolly · Liverpool · Naturally Defined Brows™
"I had my lip liner done yesterday and I am really pleased. Helen is very professional and provides great advice and aftercare. She chose a natural pink colour that matched perfectly — better shape without lip fillers."Melissa · Manchester · Naturally Defined Lips™
★★★★★
Trusted by hundreds of clients — with 186 five-star Google reviews.
Recognition
Recognised by the industry.
Recognition for excellence in permanent makeup and client care.
Awards matter. But happy clients matter more.
Visit Us
Visit The Permanent Makeup Company.
Luxury Boutique Clinic
Lytham
The home of The Permanent Makeup Company, offering the complete range of permanent makeup, advanced removal, correction and Yellow Brow Rescue in the heart of Lytham.
The Permanent Makeup Company8A Market Square
Lytham St Annes
Lancashire
FY8 5LW
Monthly Specialist Clinic
Manchester
Conveniently serving clients across Greater Manchester and the North West. Currently offering Yellow Brow Rescue and Non-Laser Removal (Botched Ink®).
Clinic dates are released monthly. Get in touch and we’ll let you know the next available date.
Permanent makeup treatments are exclusively available at our luxury boutique clinic in Lytham.